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About Us

We're excited to serve you.

The Ivey MSc Pro Bono Analytics and Strategy Collective (Ivey PBASCO), formerly the Ivey Pro Bono Analytics Club, was created to enable students in the MSc’s International Business, Business Analytics, and Digital Management streams to provide free consulting, strategy and analytics services to local small businesses and non-profit organizations predominantly in London. Ontario.

As well as having a positive impact on the community, we hold the development of our club members in high regard. We bridge the gap within the MSc program by providing an experiential learning environment that allows students to develop their professional skillset while connecting with the broader community.

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The diverse educational backgrounds of our analysts equip them to help project partners identify and capture the most value and meaningful insights from data, and turn them into competitive advantages.

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We work with our project partners from the different sectors to identify their highest-value opportunities, address their most critical challenges, and transform their enterprises.

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As a student-run clinic that provides business strategy and analytics support to small businesses and non-profit organizations, fostering a relationship among Ivey students and the immediate London community is one of our values.

By collaborating internally and externally, we create purposeful connections with professors, student associations and program services, thereby establishing a sustainable organizational model and culture that will support our community for years to come.

By identifying the organization's needs and applying data analysis to a real organization's issue, our team helps clients ensure no value is left on the table. Our culture is one of giving back.

Our club encourages membership learning by offering unique and informative professional development events throughout the year. With an emphasis on hands-on learning and real-world solutions, we are often joined by professionals from different fields that provide valuable insights into navigating careers in data analytics & strategy.


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The Pro Bono Analytics and Strategy Collective is no longer seeking community partners for the Fall 2021 project round. Media inquiries and requests for future partnership can be sent to

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Ivey Business School, Western University
1255 Western Road
London, Ontario, Canada N6G 0N1